Category: AI News & Updates
What It Is
Google made multimodal video creation in Demand Gen Asset Studio generally available, allowing advertisers to move from storyboarding to horizontal and vertical video assets within the Demand Gen workflow.
Why It Matters
Smaller marketing teams can create and iterate campaign video assets faster while still keeping human review in place for brand standards, messaging, and claims.
Business Use
Businesses can use the feature to speed up campaign creative production, test more ad variations, and reduce the manual effort involved in creating platform-ready video assets.
Date: August 27, 2026
Verification Note
Availability and feature access may vary by account or region, so current Google Ads documentation should be checked before deployment.